Especialização em Gestão de Empresas
URI Permanente para esta coleção
Navegar
Navegando Especialização em Gestão de Empresas por Autor "Bueno, Célio"
Agora exibindo 1 - 1 de 1
Resultados por página
Opções de Ordenação
Artigo Científico Acesso embargado Treinamento e desenvolvimento profissional através de uma universidade corporativa como diferencial competitivo: um estudo de caso na empresa hoteleira Club Med(2018) Bueno, CélioThis article presents the theoretical knowledge about the importance of applying training and development in companies and has, as purpose, demonstrate the advantages of these tools in the current competitive market, showing that organizations will only succeed if they know how to choose the right method to develop their intellectual human potential. Nowadays, many companies are introducing the Corporate University, as training and development tools within their organizations with the objective of achieving in a more effective way, with optimized resources, the objectives proposed by the company's strategic plan. This research is classified as bibliography, an descriptive and qualitative study type with the objective of demonstrating through a case study of a hotel company the benefits that an organization can achieve when it introduces Corporate University as a tool to raise intellectual capital and retain their talents. The results are notorious when it can be observed the professionals reports who work in the training and development processes of the company studied.